How to Divide Up Work in a Fair Fashion with your Business Partner
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You found someone to do business with and maybe that means you are doing a launch together or working on a product together, but you need to make sure that you are both doing an equal amount of work and benefiting the same as well. You need to make sure that you both have clearly defined tasks that your skills don't completely overlap and that you have least systemitized as much of your product or your launch or your marketing process as possible, so you can be sure everything has been completed.
What does it mean to have non-overlapping skills? It means that if you team up with someone to create and launch a product together that there is only copywriter. There is only one email marketer. There is only one person making the videos, and so on. One person could have many tasks but you should clearly define who is doing what and only have one person do it. That way if you are the one editing the sales letter the other person is not messing with it. If your partner is setting up the membership site and the plug ins, you don't mess with his work and so on.
You might equally contribute in content, or you might equally contact your own email lists, but make sure that you have clearly defined whose job is whose so that you don't step on each other's toes.
Not only should you define what tasks are each others, but also make sure that the person you are working with needs you just as much as you need them. That might mean that the other person is a better copywriter, which is why they are working on the sales letter, or you are a better email marketer so you are writing the emails. Or the other person has access to more traffic or more affiliates and they are hooking those up. There is nothing worse than working on a project with someone, having to split the money and always be thinking in the back of your mind I could have done this job, I could have done that job. Make sure you can do something that they can't do and they can do something that you can't do.
Finally have a step by step system that you can repeat, and verify the results. That means if you guys have agreed that a memebership site should have a certain number of posts with a certain set of plug ins, with a certain customized theme, you at least have that in some kind of a checklist so you can each check on what has been completed, how many emails have been written, how well the sales letter is converting, and so on so you can both feel as if you have benefited equally and also contributed equally.
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